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Geometria

Play & Learn

LOCATION

Athens, Greece

INTERVENTION AREA

800 sqm

ROLE

Strategy, Concept Design For A Project Development

STATUS

Under technical development

The client of this shopping center in Athens was planning a retail explosion to turn that community mall into a super-regional lifestyle center.

In this context, theleisureway was invited to design their new family entertainment center spread across an area of 800 sqm with the aim to create a never-seen-before family destination that has a story to tell, integrating itself with the new overall project identity

Inspiration and First Ideas

The mathematicians of ancient Greece made a hugely significant contribution to the world and all practical subjects which depend on that intellectual basis, from geometry to engineering, astronomy to design. theleisureway wanted to design a FEC that resembles and reflects that influence. That is how, and based on the playful learning concept, ”Geometria” was brought to life. At Geometria, we have created a spatial context where the environment works as a catalyst for curiosity and imagination. A learning landscape that inspires children to activate their bodies, share joyful experiences and give them possibilities to act on their creative impulses.

To complement the leisure offer of the complex, we proposed a space integrated in nature with activities for all members of the family.

Solution

Our design was fueled by three main pillars that help create a stimulating playful learning environment for all: The visual concept which was based on the basic geometry elements and notions, the activity mix, to ensure visitors can play, learn and celebrate, and finally the users, with their different needs and behavior patterns. We have explored and selected recognizable elements that kids can relate to school subjects and remember in a fun way, each representing a main category of activities associated with a different typology of games, ultimately targeting different user ages and skills development.