A magic universe
Starting from the very essence of the corporate identity, the first step was to create our iconic univers for Delta Planet shopping Mall.
An elegant, sculptural element synthesizing brand’s main attributes, able to landmark any possible location and accommodate varied content.
We created a magic universe, where three “Planets” become powerful and eye-catching shapes orbiting in an abstract galaxy. We exploited the darkness of the space, creating an infinite universe through a simple dark background emphasized by a dynamic play of coloured reflections coming from inside of the “Planets”. The graphic floor together with projected video mapping complete the atmosphere.
The floor around the “Planets” was treated with soft, monochromatic pattern that unifies the entire adult area, in contrast with the strong colours coming from the inside of the kids “Planets”. Surrounding walls consist of a simple black background which becomes an ideal surface for any video mapping projection.